Tommy aka North Sumatran is a designer with over 5+ years of experience in brand design and 8+ years as a graphic designer and illustrator, I’ve worked across branding, digital, and visual systems, helping brands define who they are and how they show up in the world. My approach is thoughtful and detail-driven, balancing aesthetics with purpose to create work that communicates clearly and lasts beyond trends.
I believe good design goes beyond visuals — it’s about clarity, emotion, and direction. I work closely with brands to understand their vision, values, and challenges, translating them into visual identities that feel authentic and considered. From concept to execution, I focus on building strong foundations that allow brands to grow with confidence and consistency.
North Sumatran is my personal design name — a space where I focus on brand identity and visual systems for thoughtful, ambitious brands. Under this name, I approach branding as a craft: refining ideas, shaping narratives, and designing identities that feel grounded, expressive, and purposeful. North Sumatran represents my design philosophy — calm, intentional, and rooted in clarity — creating brands that stand strong, communicate honestly, and leave a lasting impression.